{"id":5882,"date":"2017-07-21T15:40:37","date_gmt":"2017-07-21T22:40:37","guid":{"rendered":"https:\/\/news.nnlm.gov\/neo\/?p=5882"},"modified":"2019-09-24T10:10:44","modified_gmt":"2019-09-24T17:10:44","slug":"making-friends-with-the-theory-of-change","status":"publish","type":"post","link":"https:\/\/news.nnlm.gov\/nec\/2017\/07\/21\/making-friends-with-the-theory-of-change\/","title":{"rendered":"Making Friends with the Theory of Change"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-5883\" src=\"https:\/\/news.nnlm.gov\/neo\/wp-content\/uploads\/sites\/3\/2017\/07\/creativity-concept-on-chalkboard.jpg\" alt=\"Diagram: sad face plus lightbulb equals happy face\" width=\"294\" height=\"196\" srcset=\"https:\/\/news.nnlm.gov\/nec\/wp-content\/uploads\/sites\/3\/2017\/07\/creativity-concept-on-chalkboard.jpg 866w, https:\/\/news.nnlm.gov\/nec\/wp-content\/uploads\/sites\/3\/2017\/07\/creativity-concept-on-chalkboard-300x200.jpg 300w, https:\/\/news.nnlm.gov\/nec\/wp-content\/uploads\/sites\/3\/2017\/07\/creativity-concept-on-chalkboard-768x512.jpg 768w\" sizes=\"auto, (max-width: 294px) 100vw, 294px\" \/><\/p>\n<p>If you read articles about evaluation sooner or later you will read that your evaluation plan needs to have a good Theory of Change (for example, it\u2019s part of \u201cevaluability assessment\u201d that I wrote about on <a href=\"https:\/\/news.nnlm.gov\/neo\/2017\/07\/07\/what-in-tarnation-is-evaluability-assessment-and-why-should-we-care\/\" target=\"_blank\" rel=\"noopener noreferrer\">July 7, 2017<\/a>). This has concerned me because I assumed there were probably a lot of theories of change in the academic world, and I had to be knowledgeable about all of them so I could select the best one for my evaluation project.\u00a0 And there would be the possibility that someone come by later and say \u201cwhy did you pick the Eisenstein Theory of Change? I would think the Schulenberg Theory would be more appropriate to this project.\u201d\u00a0 I don\u2019t know about you, but to me this was a scary proposition.<\/p>\n<p>Thank goodness Cindy Olney recommended this USAID Learning Lab article to me called \u201c<a href=\"https:\/\/usaidlearninglab.org\/lab-notes\/what-thing-called-theory-change\" target=\"_blank\" rel=\"noopener noreferrer\">What is this thing called \u2018Theory of Change\u2019?<\/a>\u201d \u00a0When I read it, it sounded comfortingly familiar.<\/p>\n<p>When you are planning an activity (for example, teaching teenagers about MedlinePlus), you have a long term goal (teenagers make good decisions about their health).\u00a0 The Theory of Change (ToC) is how you know that point A (learning about MedlinePlus) will logically get you to point D (teenagers making good health decisions).\u00a0 You would start with the long term goal, and then see what conditions need to be in place to reach that goal.<\/p>\n<p><a href=\"https:\/\/news.nnlm.gov\/neo\/wp-content\/uploads\/sites\/3\/2017\/07\/Logic-Model-Teens-and-MedlinePlus.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-5885\" src=\"https:\/\/news.nnlm.gov\/neo\/wp-content\/uploads\/sites\/3\/2017\/07\/Logic-Model-Teens-and-MedlinePlus.jpg\" alt=\"Diagram showing Long term outcome: Teenagers make good decisions about their health to activity: The staff of XYZ library teach teenagers how to find and use MedlinePlus\" width=\"251\" height=\"223\" srcset=\"https:\/\/news.nnlm.gov\/nec\/wp-content\/uploads\/sites\/3\/2017\/07\/Logic-Model-Teens-and-MedlinePlus.jpg 645w, https:\/\/news.nnlm.gov\/nec\/wp-content\/uploads\/sites\/3\/2017\/07\/Logic-Model-Teens-and-MedlinePlus-300x267.jpg 300w\" sizes=\"auto, (max-width: 251px) 100vw, 251px\" \/><\/a>The logic might look something like this: In order for teenagers to make good health decisions, they need to have access to high quality health information.\u00a0 Because teenagers report using the internet to learn about things that affect their health rather than asking a health professional, in order for them to have access to good health information they would need to consistently find high quality health resources on the internet. Because the internet is full of bad health information, teaching teenagers how to get to the high quality health information found in MedlinePlus will put good information at their fingertips. Voila \u2013 we have logically connected point A to point D.\u00a0 And we can show this in a diagram.<\/p>\n<p>Later on when you are evaluating the results of your activity, if the teenagers who participated in your project reported making better health decisions, your theory of change has to be strong enough for you to confidently say that teaching them about MedlinePlus contributed to their success.\u00a0 As the USAID article says \u201ca ToC is the thinking behind how a particular intervention will bring about results.\u201d<\/p>\n<p>Does this sound familiar to anyone?\u00a0 It\u2019s the process we go through when we <a href=\"https:\/\/news.nnlm.gov\/neo\/2016\/05\/20\/steering-by-outcomes-begin-with-the-end-in-mind\/\" target=\"_blank\" rel=\"noopener noreferrer\">start with outcomes<\/a>\u00a0and then build a logic model.<\/p>\n<p>What this tells me is that a logic model is more than just a guide to doing a project while staying focused on your outcomes (<a href=\"https:\/\/news.nnlm.gov\/neo\/2016\/02\/04\/logic-model-for-a-birthday-party\/\" target=\"_blank\" rel=\"noopener noreferrer\">planning a birthday party<\/a>, for example).\u00a0 Logic models help show credibility of your evaluation results.\u00a0 If your logic showed that teaching MedlinePlus led to World Peace (I\u2019m not saying it doesn\u2019t \u2013 only that the logic might be weak), then you could collect and report all the data you want, but you might have trouble having your evaluation taken seriously.<\/p>\n<p>In addition, the diagram that describes your theory of change is important. \u00a0It can be any diagram that shows how you are planning to go from your activities to your outcomes. The importance of the diagram is that you can show it to other people who might either agree that it\u2019s logically sound, or who might know about some factors that you haven\u2019t considered (maybe this group of teenagers doesn&#8217;t have easy access to the internet). So yes, you might show it to someone who says \u201cthere are flaws in your theory of change,\u201d but they won\u2019t be talking about Delancey\u2019s Theory vs. Paterneski\u2019s (I\u2019m having a good time making up sciencey-sounding theory names), but they will be helping you see how you can improve your project to reach your goals and improve your evaluation plan, which are good things.<\/p>\n<p>So, moral: put a lot of thought into your logic model.\u00a0 Show it to your stakeholders (<a href=\"https:\/\/news.nnlm.gov\/neo\/2017\/02\/24\/a-logic-model-hack-the-project-reality-check\/\" target=\"_blank\" rel=\"noopener noreferrer\">Logic Model Hack: the Project Reality tCheck<\/a>), and make sure you\u2019re making a sound rationale showing that your project leads to your long term outcomes. Then build your evaluation plan based on a solid logic.\u00a0 And when someone down the road says \u201cwhat was your theory of change when you planned your evaluation?\u201d you can pick up your logic model and show it to them.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you read articles about evaluation sooner or later you will read that your evaluation plan needs to have a good Theory of Change (for example, it\u2019s part of \u201cevaluability assessment\u201d that I wrote about on July 7, 2017). This has concerned me because I assumed there were probably a lot of theories of change&#8230; <a href=\"https:\/\/news.nnlm.gov\/nec\/2017\/07\/21\/making-friends-with-the-theory-of-change\/\">Read More &raquo;<\/a><\/p>\n","protected":false},"author":2959,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[27],"tags":[],"class_list":["post-5882","post","type-post","status-publish","format-standard","hentry","category-blog"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p8ICUo-1wS","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/news.nnlm.gov\/nec\/wp-json\/wp\/v2\/posts\/5882","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/news.nnlm.gov\/nec\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news.nnlm.gov\/nec\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news.nnlm.gov\/nec\/wp-json\/wp\/v2\/users\/2959"}],"replies":[{"embeddable":true,"href":"https:\/\/news.nnlm.gov\/nec\/wp-json\/wp\/v2\/comments?post=5882"}],"version-history":[{"count":11,"href":"https:\/\/news.nnlm.gov\/nec\/wp-json\/wp\/v2\/posts\/5882\/revisions"}],"predecessor-version":[{"id":6504,"href":"https:\/\/news.nnlm.gov\/nec\/wp-json\/wp\/v2\/posts\/5882\/revisions\/6504"}],"wp:attachment":[{"href":"https:\/\/news.nnlm.gov\/nec\/wp-json\/wp\/v2\/media?parent=5882"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news.nnlm.gov\/nec\/wp-json\/wp\/v2\/categories?post=5882"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news.nnlm.gov\/nec\/wp-json\/wp\/v2\/tags?post=5882"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}