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Posts by archive: August 2006

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Power of Suggestion

Posted by on August 9th, 2006 0 comments

New research suggests that simply asking a question about a risky behavior, such as drug use, can increase that behavior. Host Frank Stasio talks to Gavan Fitzsimons, a marketing professor at Duke University’s Fuqua School of Business about the power of suggestion and how researchers’ questions can have unintended effects. Listen to this North Carolina… Read More »

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